Frank Underwood Saves the Humane Society

Live to Write - Write to Live

If you haven’t read Save the Cat by Blake Snyder, you should – right now. It’s a reference written primarily for screen writers but the guidelines also work for other writers. In a nut shell, the premise is that within the first few minutes of a movie (or pages of a book) the hero needs to do something significant to make us align with and like him.

The hero saves the cat or he calls home or he brings flowers to mom or he get up so that an older woman can sit down – you get the idea, he has to do something that humanizes him and that immediately puts us in his court. We like him because he took the time to do something we would consider doing.

In movies (and TV) this is particularly important. Take a look at this trailer for House of Cards season 1…

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WordPress for iOS: New Visual Editor and More!

The WordPress.com Blog

WordPress for iOS version 4.8 comes with exciting editor and navigation enhancements.

Visual Editor

We’re thrilled to announce that the 4.8 release includes a beautiful new visual editor. With the new editor, you can add rich text like bold, italics, links, and lists naturally as you type. You can also insert images with a tap, seeing real-time uploading progress and images right in the post.

Before

New Editor

App users have long wished for a “what you see is what you get” (WYSIWYG) editor on iOS. Until now, a rich mobile editing experience on the iOS app was reserved for those who felt comfortable with HTML. But not everyone is comfortable with coding, and few find it convenient to use code on a mobile device. The visual editor removes this technical friction and makes creating and publishing content on the go simpler. No code necessary!

The new…

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